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Urban Impact Hybrid Truck Die Cut Rack Card Design – Richmond, BC

| March 2011

Challenge: Urban Impact is a market-leading, integrated recycling company in Richmond, BC. They deliver sustainable waste management services, from paper and cardboard recycling to total waste management solutions. They wanted a double-sided rack card cut out in the shape of their new hybrid truck to hand out at the Zero Waste Festival.

Solution: The graphic design team at Ballistic Arts’ Burnaby studio took a photo of Urban Impact’s Hybrid Diesel Electric Collection truck and traced the truck’s shape to form the template for the rack card. The front of the card features the photo of the truck, while the back provides information about the recycling vehicle.