Monday, 12 of May, 2008
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8 awards, 8 videos
Challenge: The team at Vancity is focused on creating a leading financial institution where everyone works together to achieve personal and financial goals, while also building a better community. Vancity was holding their annual employee recognition night and needed videos to help present the night’s awards.
Solution: Ballistic Arts designed, animated and produced eight nominee and award winner videos that followed Vancity’s theme of the glamorous Oscar red carpet in Hollywood. The colourful, interactive videos were played at Vancouver’s Queen Elizabeth Theatre and provided Vancity with a creative way to showcase their nominees and award winners.
View All the videos:
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Friday, 25 of April, 2008
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Challenge: Tartan Public Relations is a high-energy group of PR professionals who help clients exceed their business goals through strategic communications. One of their clients is Vancity, who was holding a public announcement about reaching their Carbon Neutral goal two years early and was joined by David Suzuki speaking as their guest of honor. They were in need of someone who could shoot the announcement and deliver a video in 48 hours.
Solution: Ballistic Arts went on location to shoot Vancity’s announcement and the highlights of the event. We then met their 48-hour turnaround time with a video that captures the excitement of meeting their Carbon Neutral goal early and shares insights from David Suzuki, Patrice Pratt – Vancity Board of Directors Chair, and Tamara Vrooman – Vancity CEO.
Click here to see Vancity’s Carbon Neutral video on Vancity.com!
Saturday, 18 of November, 2006
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Challenge: The British Columbia Securities Commission (BCSC) is the independent provincial government agency responsible for regulating securities trading in British Columbia through the administration of the Securities Act. They were in need of a change management campaign for their staff who were wary of the new document management system.
Solution: Ballistic Arts designed a full media campaign that includes four videos (two teasers, one training, and one campaign reinforcer), a manual cover, and letterhead to help educate and train BCSC’s staff about the new Document Management (DM) system. The entire campaign demonstrates the arrival of DM in a comedic fashion, and by involving staff as actors/models in the videos and graphic design pieces, the campaign motivates the rest of BCSC’s staff to receive DM warmly.
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Thursday, 16 of November, 2006
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Challenge:
2006 was Vancity’s 60th anniversary. They were looking for a way to share with members their story.
Solution:
Ballistic Arts was invited to develop a series of videos detailing the stories of their members. This video outlines the story of Carolyn Affleck, a photographer, peacewalker and Vancity member. For future videos, you can see them here.
Thursday, 16 of November, 2006
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Challenge:
With 2006 being the year of Vancity’s 60th anniversary, there have been many events celebrating the occasion. Vancity was looking to have their day at Iona Beach recorded on their October 11th anniversary, and developed into a video about how staff celebrated.
Solution:
Ballistic Arts joined Vancity on Iona Beach, where they celebrated their 60th anniversary by giving back to the environment. Interviews were then conducted at three Vancity branches to show off the anniversary events occuring throughout the day at different branches, and how staff were enjoying the festivities.
Tuesday, 26 of September, 2006
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Challenge:
Vancity’s Shared Growth Term Deposit was struggling to meet its sales targets primarily because of a lack of the product’s awareness, both from staff and members.
Solution:
In order to produce a cost-conscious communication campaign that would educate both staff and members, Ballistic Arts (working in conjunction with consultant Gilian Dusting) created a series of videos that consisted of the same intro and outro, but the body of the video was unique. This way, Vancity was able to tell multiple stories about its great product while staying under budget. The result from these videos helped Vancity sell over 3 times the targetted sales goal.
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Monday, 25 of July, 2005
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Challenge: Vancity is Canada’s largest credit union committed to corporate social responsibility and improving the quality of life in the communities where we live and work. Vancity held an event at BC Place to recognize their staff and were in need of a video that highlighted the evening’s festivities.
Solution: Ballistic Arts was pleased to be a part of this large-scale event and using our team of videographers, captured the excitement of the night. The completed video features the fun of simultaneously celebrating Staff Recognition Night and the launch of Vancity’s new brand.
Wednesday, 15 of June, 2005
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Challenge: Vancity is Canada’s largest credit union and is a democratic, ethical, and innovative provider of financial services to its members. They wanted a video to educate their staff about how to be a leader in their community.
Solution: Ballistic Arts produced an inspirational video about community leadership that will motivate Vancity employees to become community leaders through actions such as going green and supporting local businesses.
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